I was brought on via a creative agency as the Head Designer, they tasked me with spearheading a comprehensive overhaul of the organization’s visual identity. A key priority was designing a new PowerPoint template for the incoming Commanding General, ensuring presentations had a professional and modern look that aligned with the organization’s vision. Beyond that, I was responsible for creating a cohesive branding strategy that included new banners, redesigned communication materials, and an updated visual presence across various platforms. Leveraging my experience in marketing and design, I brought a clean, unified approach to these tasks, emphasizing visual clarity and alignment with MRDC’s goals.

The redesign of the MRDC logo was a pivotal part of the project, where I drew on my ability to blend modern aesthetics with meaningful symbolism, as I had done in previous high-profile branding projects. My attention to detail and experience in streamlining complex projects helped me assess and refine every aspect of the brand, from typography and color palettes to the layout of communication materials. These efforts were aimed at not only enhancing MRDC’s public image but also ensuring that its internal and external communications were polished, professional, and reflective of the organization’s values.